FINANCIAL LITERACY ANALYSIS AND THE ROLE OF GENERATION Z IN SUPPORTING CASHLESS SOCIETY

Abstract

This study aims to analyze financial literacy and the role of generation z in the use of cashless society in students of the Nusantara Sangatta School of Economics. Data collection techniques through observation, interviews and documentation so in the study interviewed were students at the Nusantara Sangatta School of Economics. The data analysis used in this study is descriptive qualitative. The results of the analysis of Generation Z at the Nusantara Sangatta School of Economics show a fairly varied level of financial literacy. Most students understand the importance of financial literacy and are able to manage personal finances well, while others still need to improve their understanding. And in terms of the use of non-cash payment transaction tools that are most dominated by students is QRIS compared to other non-cash payment transaction altars. This is because it is very fast, just by scanning the QR code, the purchase transaction is successful and QRIS is also widely accepted by various merchants, both small and large scale, which makes it easier for students to access.